About us

Vijay Sales is your most preferable destination for consumer electronics.

Our company policies reflect our dedication to providing a safe, fair, and supportive environment for our employees, customers, and partners. Click here for an overview of our company information.

About Us

Our Leadership

Mr. Nanu Gupta

Founder and Chairman

“Bade Sir” as Mr. Nanu Gupta is fondly known, is the brain behind the electronics superstore – Vijay Sales. With a bare minimum capital of Rs.10, 000 and a heart filled with courage, Mr. Gupta began a journey to build an empire, brick by brick.

It was his sheer determination to succeed and devotion towards his guests that made a small store in Mahim, a household name. In time, the stores multiplied and transformed Vijay Sales into one of the most successful electronics retail chains across the country.

Like a true visionary, Mr. Nanu Gupta has the phenomenal ability to understand consumer behaviour. This skill, along with his bold decision-making abilities form the very foundation of Vijay Sales’ success story that has given this country a perfect place to shop for happiness.

Mr. Nilesh Gupta

Director

It was in the year 1992 when Mr. Nanu Gupta introduced his son, Mr. Nilesh Gupta to the family business. With the knowledge he inherited from his father and powered by his strong educational background, Mr. Nilesh Gupta guided Vijay Sales and his father’s vision to new horizons.

His detailed understanding about product technicalities and approach towards the guests made sure that he upheld the Company’s long-standing philosophy of serving the guests with the best in quality and services.

With his talent and vision, Mr. Nilesh Gupta has proven time and again that there is no better man to take the Company’s legacy forward into a promising future.

Mr. Ashish Gupta

Director

Following the footsteps of his father and brother, Mr. Ashish Gupta brought with him modern day insights and ideas to help Vijay Sales adapt to the forever-evolving retail scenario and usher the company to a new-age.

A thoroughly people’s person, Mr. Ashish Gupta brings with him an affable and dynamic persona that helps him reach out easily and run the operations effectively. His retail background helps him to understand the market and his risk-taking abilities and out-of-the-box perspectives are both respected and appreciated throughout the Company.

Ably guided by his father and brother, Ashish Gupta is one of the pillars of an empire that is trusted by millions.

Mr. Karan Gupta

Director

Mr. Karan Gupta is a 2018 BSB-finance graduate from Kelley School of Business, Indiana University (USA). Karan joined his family business Vijay Sales in 2019 after gaining on-ground experience at Vijay Sales stores.

Even though the company already had an existing E-Commerce website www.vijaysales.com, post the pandemic Mr. Karan wanted to intelligently capitalize its offline brand value and the age old legacy to help loyal customers shop from anywhere and anytime. Going further, he envisions making Vijay Sales a successful omni-channel retailer with help of the company’s robust team of approx. 4000 members.

Senior members within the organisation

Mr. Anand

Operations (Gujarat)

Mr. Anto

Operations

Mr. Jose Pereira

Accounts

Mr. Jyoti Mitra

Operations (Pune)

Mr. Satyanarayana Gupta

Human Resources

Mr. Pragnesh Shah

Accounts

Mr. Rakesh Gupta

COO

Mr. Rajan Iyer

Accounts

Mr. Rohit Bhatiya

Operations (Delhi)

Mr. Tapan Das

Accounts

Insights

Every great achievement has humble beginnings

A marvelous journey, which began as a small TV showroom in Mahim in 1967, has since then evolved into one of India’s leading electronics retail chain. Mr. Nanu Gupta, with his entrepreneurial skills and astute business acumen, has always focused on providing customers the best in quality and service.

One can shop from a wide range of 5000+ electronic products across 15+ primary categories in a world-class ambience.

This commitment has been the driving force behind Vijay Sales’ expanding presence in West & North India.

Today, after more than five decades of successful operations, Vijay Sales has become a trusted name synonymous with quality electronic goods. We have grown from one showroom into a chain of showrooms across the western region in prominent locations of Mumbai, Pune, Surat, and Ahmedabad, as well as in Baroda. In the northern region, we have expanded into Delhi, Haryana, and Noida, and in the southern region, we are present in Hyderabad, Vijayawada, and Warangal. Each showroom is aesthetically designed as well conveniently located, catering to customers of all budgets and preferences.

Vijay Sales has always been firm believer in servicing customer needs and providing efficient post-sales services. Our customer-focused policies, combined with an intuitive understanding of emerging markets, have led Vijay Sales from strength to strength. Thanks to a close relationship with well-known and established brands, Vijay Sales has been able to offer prompt and reliable after-sales services to all its customers

“Winning doesn't always mean being first,
winning means you're doing better than
you've done before”

Mr. Nanu Gupta

Founder and Chairman

“Winning doesn't always mean being first,
winning means you're doing better than
you've done before”

Mr. Nanu Gupta

Founder and Chairman

Our Story

1967

The journey began in 1967 with a small electronics showroom in Mahim. It all started with just retailing sewing machines, fans and transistors.

1972

Black and white televisions added in Matunga store.

1976

Company got registered

1982

The market boom around the year 1982, when color television was introduced in India, was a significant time for Vijay Sales.

1986

Vijay Sales opened its first branch in Bandra, buying a 600 sq ft space to set up shop.

1994

Big stores were opened, one in Shivaji Park (700 sq ft) and the second in Sion (1,500 sq ft).

2006

Vijay Sales was the first to introduce the display concept to customers in Mumbai. The business increased and by 2006-07, the Guptas owned 8-10 stores in Mumbai.

2007

Actual growth started after 2007. We expanded to Pune, Surat, Delhi and Ahmedabad, opening new stores in each city.

We are all over India

We Believe

The competitive strength of a company should be measured not by the volume of sales or the range of innovation, but by the extent of involvement of all the associates in the quality improvement process.

We've stayed a step ahead by listening carefully to our customers over the years, by paying expert attention to an ever-changing economic environment and by giving our people the opportunities to realize their potential.

As we look towards the road ahead, we are determined to exceed our historical success. And we'll do it by constantly increasing the value of our offerings to our customers and increasing the caliber of our services to such a high level, that our name will become synonymous with customer satisfaction.

Our Mission

Vijay Sales would give its customers best value, best products and the best available service in the industry. Honesty towards our customers, principals and our associates would be the pillar on which Vijay Sales would stand and grow.